ZOOMBAK LAUNCHES ADVANCED GPS TECHNOLOGY LOCATORS FOR PETS AND VEHICLES, PROVIDING CONSUMERS WITH REAL-TIME PEACE OF MIND

New York - December 18, 2007 - Zoombak LLC (www.zoombak.com), a Liberty Media
company, announced today that it launched its first Zoombak advanced GPS locators and
related services for pets and autos. The Zoombak locator is now available for purchase online at
zoombak.com, and at major national retailers in early 2008.

The Zoombak locator is one of the first Assisted-GPS ("A-GPS") devices designed specifically
for use by everyday consumers and will be sold nationwide at leading electronics and specialty
pet retailers. Priced from $199 - $249, for pet and auto applications, respectively, Zoombak is
smaller than a deck of cards and weighs less than three ounces, yet when activated can help
find dogs and vehicles coast-to-coast, 24 hours a day and can promptly notify users about
location by text message and email alerts.

"Zoombak's mission is to develop advanced products and services that seamlessly integrate
with a consumer's lifestyle, enabling users to stay better connected to their families and loved
ones. With the Zoombak locator, we are putting safety on the map and revolutionizing the way
people locate and recover what they care about most," said Simon Buckingham, CEO at
Zoombak.

Zoombak: For Vehicles
According to the latest data available from the National Insurance Crime Bureau, every 26.4
seconds a motor vehicle is stolen in the United States. But, more than just an auto recovery
solution, Zoombak's on-demand location-finding capabilities gives parents of teenaged drivers or
those with elderly drivers in the family, the comfort of knowing where they are when their loved
ones are on the road.

Zoombak is designed to be hard-wired into a vehicle or used portably, giving consumers the
flexibility to either just keep it in one car, or use it in different vehicles as needed. It includes an
AC adapter for charging on the go. Zoombak is easy to set up, can help owners find the vehicle
twenty four hours a day from almost any computer, cell phone or mobile device and notifies
owners by email and SMS/text alerts.

Zoombak: For Pets
A recent National Council on Pet Population Study and Policy survey found that a family pet is
lost every two seconds, resulting in more than 10 million pets going missing each year. One out
of every three pets is lost during its lifetime, and only one in 10 lost pets is found. Every minute
is critical when a pet is missing; today's domestic animals are not well suited to the dangers
posed from traffic, wild animals and the elements.

In contrast to passive microchips that are surgically implanted under an animal's skin and simply
identify a pet's owner only if the pet is found and taken to a vet, Zoombak helps owners to
locate their pets in real time, whenever they wish, twenty four hours a day, 365 days a year,
within our broad coverage area. This easy, safe solution monitors your pet and even lets you
know when they leave or return to an area you've designated, such as a home or a local park.

If your dog does go missing, Zoombak can help you promptly locate him on your computer or
you can have the closest address text messaged to your cell phone.

Zoombak: How it Works
Zoombak's advanced A-GPS system uses both satellite-enabled GPS and mobile phone
networks on the ground to provide one of the fastest, most accurate location technology
commercially available for tracking your pets and cars while they are on the go outdoors. With
Zoombak, owners can easily:

• Create ‘safety zones' around homes, parks, outdoor office parking lots, or virtually any
location
• Locate a pet or vehicle 24 hours a day and promptly receive updates regarding their
whereabouts by email, SMS/text message or via the secure Zoombak interactive website
• Feel reassured that if a device leaves or enters an active safe zone, Zoombak can alert them
via email and/or a text/SMS message to their mobile phone.

Zoombak: The Locator and Service
The Zoombak locator is a rechargeable, light-weight water-resistant device (2.5oz) that is easily
attached to a dog collar or can be outfitted to almost any vehicle in minutes. Registering and
managing the device on Zoombak.com is quick, easy and secure. Key features include:

• Assisted GPS (satellite and GSM) technology
• Unlimited on-demand location requests
• A secure "point-and-click" website that is easy to personalize.
• Easy management of location boundaries ("safety zones") and alerts preferences - you can even
program it to notify a neighbor or a family member
• Free, live, 24/7, toll-free, customer care support
• A comfortable, durable, water-resistant pouch attachment (Zoombak for Pets)
• Complete vehicle installation kit (Zoombak for Vehicles)
• A long life battery (5 days on standby or up to 150 location requests before recharging)
• Low monthly service plan costs

Pricing and Availability
The Zoombak locator is available now at www.zoombak.com, and at major electronics and pet
product retailers nationwide early next year with an MSRP of $199 for pet and $249 for auto,
plus a low monthly service fee that includes unlimited locates starting at only $9.99 per month
with pre-paid plans. There is no charge for customer service or for activating the device.

About Zoombak
Zoombak LLC, develops leading edge solutions that keep consumers connected to their families,
pets and possessions. The company is led by a team of veteran executives with extensive
wireless, sales and marketing, business development and operational expertise working
together to put safety on the map. With offices in the United States and England, Zoombak is a
privately held subsidiary of Liberty Media. Liberty Media owns interests in a broad range of
electronic retailing, media, communications and entertainment businesses including QVC,
Provide Commerce, IAC/InterActiveCorp, Expedia, Starz Entertainment, News Corporation and
the Atlanta Braves.