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Elettromedia At CES 2008


Again, this year Elettromedia took part in the Consumer Electronics Show in Las Vegas, playing an ever more important role in the world wide car audio industry. Great success was achieved thanks to both the technologies presented and the overwhelming satisfaction of the visitors. In its fortieth edition, held January 7-10 2008, the CES Show is the most important international event for the consumer electronics industry; attracting over 130,000 industry experts from around the globe.
In joint co-operation with our USA partner Elettromedia-USA, with support from our Canadian partner Trends Electronics, Elettromedia Italy descended on Las Vegas with a factory team of over 20 people. The show was the crowning achievement of the market share obtained in the USA and Canada over the past year.

On occasion of the show, Elettromedia took the opportunity to debut the new Thesis line from the Audison brand. Thesis was the main protagonist of the show, taking center stage, amazing both visitors and exhibitors.
The know-how acquired with the Thesis HV venti project, a reference both for its technology and for its design, along with the evolution of its historical brand identity come together in this new project. Within its product range, the new line boasts both amplifiers and loudspeakers.

In a display area dedicated to the Hertz brand, the new Dieci loudspeakers and subwoofers, along with the latest generation of Hi-Energy subwoofers were exhibited to the public for the first time. Also featured was the re-engineered Energy line, as well as the new Energy-Power amplifiers, previously debuted to media representatives during the past months.

The show was also a great opportunity to witness the sound of Elettromedia, thanks to two fantastic demo cars. A 2008 Scion Xb designed and engineered by Traffic Jamz of California was equipped with Hertz Energy speakers and Energy-Power amplifiers. A 2008 Infiniti G37S featured a system designed and engineered by Creationz Speed and Sound of Canada, equipped with three Thesis HV VENTI amplifiers and Hertz Mille line loudspeakers. Both cars generated a successful and excited response from visitors who patiently waited for their experience.

Ending the opening day of the show, Elettromedia arranged a special event for its partners; "Elettromedia Night".
The evening started with a buffet type dinner. After some exciting sales awards presentations, the evening was highlighted by a live performance by the Tierney Sutton Band, who recently received a nomination for a 2008 Grammy Award, an equal to the much yearned-for Oscar within the music industry.

The next event for Elettromedia is the "My Special Car" held in Rimini, Italy, from March 28-30 2008, where Elettromedia will meet with its home town fans. The "Car + Sound" show in Sinsheim, Germany, will follow from April10-13 2008.

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