World's first Bluetooth^® headset with voice control and Max 4x^TM superior noise cancelling technology

LAS VEGAS--(BUSINESS WIRE)--Powermate today announces at CES the BlueFox^TM Voice Controlled 4x Noise Cancelling Bluetooth® Headset featuring Sensory, Inc.'s leading voice control technology. The BlueFox^TM BF-301v is the world's first Bluetooth headset with voice control and Max 4x^TM superior noise cancelling technology. Powermate is at CES booth # South 3 31261.

"After developing our proprietary and very successful Max 4x^TM Technology products, we decided the next step should be to incorporate voice recognition technology into our new BlueFox line of Bluetooth products," said Powercam President, Sam Esses. "Using Sensory's voice control technology combined with the newest live searching technology available today, the BlueFox BF-301v is a full-featured, robust headset. Sensory's voice recognition technology not only enhances the BF-301v it also provides outstanding convenience and maximum versatility in a lightweight, easy-to-wear unit."

Esses continues, "In addition, we now use the CSR BC05 chip which dramatically decreases pairing time up to 50%, provides improved sound quality and handles noise levels much better than the CSR BC02 we used before. And, with more states and localities legislating against handheld cell phone use while driving, the full-featured BlueFox BF-301v offers safety and value to consumers at an affordable price and very competitive margins for retailers."

FEATURES INCLUDE:

• Voice Controlled Bluetooth^® with Sensory's voice control technology
• Voice prompts assist in easy pairing with phone
• Voice commands for most tasks including Call Back, Call Voice Mail, Redial
• Speaks incoming Caller ID - asks to Accept or Reject Call
• Newest live searching technology available today
• Uses the CSR BC05 chip for faster pairing, improved sound quality and noise handling
• MAX 4x^TM Technology blocks 4 times the external environment/ambient noise ¹
• Compatible with most Bluetooth Enabled Phones ²
• Handsfree & wireless
• Lightweight, fits comfortably on both ears
• Extra ear gels & hooks included
• AC & DC chargers included
• 2 year manufacturer's warranty

Product images available. For additional information on the BlueFox^TM line or other product lines from Powercam Inc. please contact us or visit http://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.powermatecellular.com&esheet=5867333&lan=en_US&anchor=http%3A%2F%2Fwww.powermatecellular.com&index=1.

About BlueFox, a division of Powercam, Inc.

Founded in 1987, Powercam Inc. designs, develops and manufactures products for cellular, iPod, iPhone and home theater categories. Headquartered in Brooklyn, NY Powercam continues to introduce products that are exceptional in design, quality and value to both consumers and retailers.

About Sensory, Inc.

Sensory, Inc. is the leader in speech technologies for consumer products, offering a complete line of IC and software-only solutions for speech recognition, speech synthesis, speaker verification, music synthesis and more. Sensory's products are widely deployed in consumer electronics applications including Bluetooth headsets, clocks, telephones, home automation, toys, remote controls, automotive, security, and learning aids. Sensory's customers represent the leaders in consumer electronics, including such companies as Hasbro, JVC, Kenwood, Mattel, Mitsubishi, Toshiba, Uniden and Sony. Sensory, Inc. is located at 575 N. Pastoria Ave., Sunnyvale, CA 94085. Additional Sensory offices are located in Portland, Hong Kong, Tokyo and Vienna. Visit http://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww.sensoryinc.com&esheet=5867333&lan=en_US&anchor=http%3A%2F%2Fwww.sensoryinc.com&index=2.

LEGAL NOTICE: BlueFox^TM is a division of Powercam Inc. - © 1987 - 2009 all rights reserved, U.S. & International patents, trademarks, copyrights and registrations issued and pending.

The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc.

Contacts

Moore Marketing, PR for Powercam, Inc.
Diane Moore 336-940-6133
dlmoore11@triad.rr.com