STILLWATER, USA - Social media on the Internet has become all the rage and KICKER^® has jumped in on the excitement. With more than 175 million active users on Facebook^® and more than three million total Twitter updates daily, KICKER has joined the impressive list of marketing leaders that are jumping at the chance to be involved.

The KICKER Facebook fan page gives people the opportunity to "become a fan" of the brand. To reach the KICKER Facebook page, consumers log onto facebook.com and search for "KICKER." The Twitter page (twitter.com/KICKERaudio) provides quick updates about what is going on at world headquarters, together with the latest news. Consumers can also gain access by visiting www.kicker.com and clicking on the Facebook or Twitter icons located at the bottom of the home page. Along with Facebook and Twitter, KICKER has also added a blog to the KICKER Web site under the "News Room" portal.

"The Blog will consist of different bloggers around the company who can give readers a sense of what a day is like at KICKER," said Lonna Mann, Social Media Coordinator. "It puts a face with our image."

The KICKER Blog will be easy for search engines to pick up, making KICKER the more prominent term customers will see. Readers will also be able to comment on the Blog, opening KICKER to a higher level of consumer relations and further endearing those customers to the brand.

"Social media allows KICKER to have a 24/7 opportunity to network with our target audience," said Kevin Campbell, Director of Global Marketing. "This opens the Livin'-Loud^® lifestyle to people that may have never experienced it before, or even know the KICKER brand of products."

For years now, KICKER enthusiasts have been able to add their vehicle to kicker.com's Hooked Up, a section that allows the upload of pictures and text about their rides and over-the-top multimedia systems.

More information on the KICKER Blog and Hooked Up is available on the Web at www.kicker.com.

Facebook is a registered trademark, trademark, or trade dress of Company in the U.S. and/or other countries.

KICKER performance audio systems and SoundGate^® auto integration products, divisions of Stillwater Designs and Audio, Inc.^®, are available for the mobile and home audio aftermarket at authorized dealers worldwide, and also through selected Original Equipment Manufacturers. Consumers needing more information on KICKER, SoundGate, or Livin' Loud may call the Consumer Information Line at 1-800-256-5425 or visit brand Web sites at http://www.kicker.com or www.soundgate.com.

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For more information:
Roger Demaree (rdemaree@kicker.com)

Ron Burnett (rburnett@kicker.com)
Chad Weaver (cweaver@kicker.com)
Lonna Mann (lmann@kicker.com)
800 256-0808
P.O. Box 459
Stillwater, OK 74076