PITTSBURGH--(BUSINESS WIRE)--Wizzard Media (NYSE Amex: WZE), the world's largest podcasting network released figures today showing an increase in iPhone App sales, podcast downloads and podcast audiences from iPhone users for the first weekend after the launch of Apple's new iPhone 3GS.

When comparing the weekend of June 19th with the previous weekend of June 12th, the Wizzard Media Network saw an increase in audiences using the iPhone to request podcast episodes of 29% in the U.S. and 27% worldwide. As a result, there was an increase in podcasts downloaded from the network by iPhone users of 66% in the U.S. and 50% worldwide. Revenues for Wizzard's iPhone App sales showed an average increase of 12% worldwide for the weekend after the new iPhone launch, compared to the previous weekend.

"We expected to see a surge in App and podcast interest with the launch of the new iPhone but we did not expect it to be this soon or this substantial," said Chris Spencer, Wizzard Media CEO. "I believe this data supports our most recent push to monetize podcasting through the use of iPhone Apps in addition to podcast advertising. In regards to the 12% increase in App revenue, the weekend before the launch of the new iPhone Wizzard was in the middle of a special $.99 sale of all our Apps and average daily unit sales were up 67% during the week-long special. To improve on that growth once we reverted back to standard pricing shows the impact a million new iPhone users can have on sales." Financial analyst projections for Apple's iPhone sales average over 20 million units for 2009 (RBC, Piper Jaffrey, Citi).

"This significant increase in the number of people consuming podcasts from the Wizzard Media Network on their iPhone certainly demonstrates device engagement and can translate to larger advertising buys," said Laurie Sims, President, Wizzard Media. "No one leaves home today without their cell phone and podcasts represent an effective means for advertisers to put their message onto a person's most trusted device in an extremely uncluttered and intimate advertising environment. It also allows us to deliver even more efficient geographically targeted ad campaigns while still reaching a large mass of consumers."

"Apple reported that they sold 1 million iPhone 3GS's during its launch weekend and the data from Wizzard Media showing a 12% average increase in App sales, a 66% increase in iPhone related U.S. traffic and 29% increase in unique audiences for iPhones during the launch weekend vs. the previous weekend, shows that most of those new iPhone users wasted no time getting on-line and discovering great apps and podcasts," said Rob Walch, VP Podcaster Relations for Wizzard Media and Host of the Today in iPhone podcast, the most popular iPhone related podcast in iTunes.

About Wizzard Media (a division of Wizzard Software):

Wizzard Media provides publishing and distribution services to podcasters and monetization services for podcasters. Wizzard Media is the industry's leading podcasting network with an unprecedented 1.2 billion download requests in 2008. Podcasts are a means for independent and professional content creators to publish audio and video shows for the world to enjoy over the Internet or on mp3 players, such as the Apple iPod®, iPhone® and the Microsoft Zune®. Podcasting is a relatively new phenomenon, but Wizzard Media collectively broadcasts millions of podcast downloads per day through media aggregators like Apple's iTunes and Microsoft's Zune Marketplace. For more information, please visit www.wizzardsoftware.com/media_v2.php. Wizzard Media is a division of Wizzard Software, a leader in speech technology distribution and development.

Legal Notice

Legal Notice Regarding Forward-Looking Statements: "Forward-looking Statements" as defined in the Private Securities litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. We disclaim any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions, actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies and acts of terror against the United States.

iPod, iPod Touch, iPhone and iTunes are all registered marks or trade names of Apple, Inc.

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