Largest Consumer Electronics Retailer Now Sells Personal Tracking Devices

NEW YORK--(BUSINESS WIRE)--Zoombak^TM (www.Zoombak.com) the leader in Personal GPS tracking devices, today announced the availability of its products at Best Buy, the country's largest consumer electronics retailer. Best Buy's 553 top stores around the U.S. have begun selling Zoombak tracking devices, which help mainstream consumers keep track of the things that are most important to them. In addition to being able to locate the device on demand from your PC or mobile device, Zoombak allows users to set up Speed Alerts and Safety Zones and receive an SMS Text message when a speed limit or safety zone has been broken.

"Since launching Zoombak's first A-GPS product in 2007, the company has been leading the way for personal tracking devices to go mainstream," said Simon Buckingham, CEO of Zoombak. "Thanks to Zoombak, the category is no longer just for early adopters. We are thrilled to be reaching even more mainstream consumers at Best Buy, the leader in consumer electronics sales."

Zoombak plans to support sales at Best Buy with special end-cap retail displays that feature the different uses for Zoombak, from keeping track of children and pets, to monitoring teen drivers and company vehicles. Zoombak will also be included in newspaper color inserts and the September Issue of FIRSTGLIMPSE Magazine to help educate Best Buy staff on the many features and benefits of Zoombak.

Zoombak will retail at Best Buy for $99.99 with a monthly service fee starting at $9.99. Zoombak is also available for purchase at www.BestBuy.com.

About Zoombak:

Zoombak LLC, develops and markets advanced products and technologies that keep people connected to the people and things that really matter. Zoombak's compact, assisted (A-GPS) locator system employs satellite-enabled GPS and a location network server to help keep track of your children, track teen and senior drivers, and find lost pets, among other purposes. The Company also offers the Zoombak GPS Recovery portfolio of products to the auto dealer channel. Zoombak GPS Recovery facilitates the tracking and recovery of stolen cars and the protection of auto dealer assets. A U.S.-based company, Zoombak is a privately held subsidiary of Liberty Media, which owns a broad range of electronic retailing, media, communications and entertainment businesses. For more information, please see www.zoombak.com, www.zoombakgpsrecovery.com or www.libertymedia.com.

Contacts

h&h communications
Hillary Houser, 415-309-5061
hillary_houser@me.com