Vibrant mobile marketplace on display on keynote stage, show floor and educational program

WASHINGTON--(BUSINESS WIRE)--At this year's International CTIA WIRELESS I.T. & Entertainment 2009^® conference, attendees from around the world will see products and services from more than 200 exhibitors and experience the continued innovation of the wireless industry - including mobile health and wellness applications, mobile storefronts, smart energy, mobile marketing and new content and applications. International CTIA WIRELESS IT&E takes place October 7-9 at the San Diego Convention Center.

"As signs point to economic recovery, the wireless industry continues to lead the way in innovation and growth," said Robert Mesirow, vice president and show director for CTIA. "This show's focus on mobile business, and the ways wireless technologies improve health, energy, transportation, marketing and education, highlight the continued strength of our industry and the vital role it's playing in our economic resurgence. We are gearing up for a high level of activity at this year's show, and believe that attendees will benefit from the discussion of new technologies and smart business strategies."

Keynotes

The keynote stage will spotlight a variety of industry leaders and provide attendees with new perspectives on the future of the wireless industry. On Wednesday, October 7, Julius Genachowski, the new Federal Communications Commission Chairman; Ralph de la Vega, president and CEO of AT&T Mobility and Consumer Markets and incoming CTIA chairman; David Ko, senior vice president of Yahoo! Mobile; and J. Chris Baker, senior vice president of shared services and CIO of San Diego Gas & Electric and Southern California Gas Co. will each discuss the challenges and opportunities facing the mobile industry, and the investments and innovations that will improve service and drive new offerings.

On Thursday, October 8, the keynote stage will present industry leaders discussing the latest innovations in the wireless ecosystem, with a joint keynote appearance from Qualcomm's Co-founder Dr. Irwin Mark Jacobs and Chairman and CEO Dr. Paul Jacobs; and a speech from AT&T Chief Technology Officer John Donovan.

On Friday, October 9, the keynote stage will host the first CTIA Fund Fest, where six promising entrepreneurs will pitch their mobile business plans to a panel of distinguished judges - and show attendees.

For more information on keynotes, visit: http://www.wirelessit.com/events/event_details.cfm?calID=890

Show Floor

More than 200 companies will be exhibiting their products and services on the International CTIA WIRELESS IT&E show floor. The exhibit hall will feature six technology pavilions: Developers; Mobile Apps; Mobile Marketing; M2M Zone; Wireless Dealer Expo and Wireless Health. International pavilions will showcase offerings from Austria, Germany, Ireland, India, Switzerland and the UK. For a complete exhibitor listing, visit: http://www.wirelessit.com/info/floor.cfm

Hot for the Holidays Awards

At 2:00 p.m. on Thursday, October 8, CTIA will unveil the winners of the first Hot for the Holidays awards competition. Submissions in seven categories were reviewed by a panel of top-tier reporters and analysts and were judged on innovation, functionality and creativity. Winners will be announced at a ceremony hosted by WIRED reporters Daniel Dumas and Steven Leckart at the Exhibits Innovation Stage on the show floor. In addition to the category winners, attendees can vote online at www.ctiashow.com/awards for "CTIA 2009 Hottest Web Pick" and via text message at the show for "CTIA 2009 Hottest in Show."

Educational Sessions

This year's event will feature six conference tracks: Mobile Applications, Mobile Healthcare, Mobile Business, Mobile Media & Content, Critical Infrastructure, and State & Federal Public Policy. The complete CTIA WIRELESS IT&E educational program and daily schedule can be viewed at: http://www.wirelessit.com/events/event_details.cfm?calID=892

In addition to the International CTIA WIRELESS IT&E 2009 educational program, the show will host a range of partner conferences and seminars that address issues at the forefront of the wireless industry today. From mobile health and entertainment to smart energy and mobile marketing, attendees will hear from leading industry experts on many topics. For a complete list of partner conferences and seminars that begin on Tuesday, October 6, visit: http://www.wirelessit.com/info/seminars.cfm

Note to journalists and analysts - online press registration closes Sunday, October 4 at 12:00 p.m. EDT: https://registration.itnintl.com/ctiawite09/regOnline/regLogin.aspx?stream=press

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About International CTIA WIRELESS I.T. & Entertainment 2009^®

International CTIA WIRELESS IT&E is CTIA's fall show focused on mobile business. This event brings together a unique community of enterprise users, carriers, developers and manufacturers to generate dialogue, share ideas and debate the economics of wireless innovation. Visit www.ctiashow.com.

CTIA -The Wireless Association^® is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. CTIA is also recognized as the producer of two annual technology events: International CTIA WIRELESS 2010 takes place in Las Vegas, March 23-25; International CTIA WIRELESS IT& Entertainment 2010 takes place in San Francisco, October 6-8. For more association information, visit www.ctia.org.

Contacts

Media Strategies for CTIA
Cheryl Delgreco, 617-723-4004
cdelgreco@msipr.com
or
Liora Bram, 617-202-9854
lbram@msipr.com