Denver Area Residents Take the Taboo Out of Texting

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by Chris Johnson December 14, 2009 10:11 PM

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Recent Samsung Mobile Survey Finds Locals Texting at the Doctor's Office, the Dinner Table, and Even on Dates

DENVER--(BUSINESS WIRE)--Samsung Mobile, the No. 1 mobile phone provider in the U.S., today announced the results of a local market survey which revealed that not only do 78 percent of Denver cell phone users text but that they're doing it everywhere. According to CTIA, 4.1 billion text messages are sent everyday and many Denver residents surveyed admit they have texted while at the doctor's office (54%), on public transportation (46%), at concerts or plays (29%), at the movies (27%), as well as in places some would consider to be taboo, such as at the dinner table (35%), on dates (17%), and in a house of worship (8%).

The following are other texting behaviors revealed in the local market survey, and a national survey also by Samsung Mobile:

Staying In Touch Gets Easier

According to a national survey by Samsung Mobile, a majority of Americans (73%) are using mobile phones to stay connected via text, email or to update their social networking sites, and 64 percent of them appreciate that they can get in touch with their friends without having to actually talk to them on the phone. With access to text, email, Instant Messaging and social networking sites, mobile phones keep users connected more easily. Perhaps this is why those who actually use their phones to do this say they can reach their contacts more quickly (61%) and stay in touch on a more regular basis (60%).

Text Away My Troubles

As a true testament to the role text messages play in their busy lives, more than four in ten (42%) Denver texters feel texting makes their daily lives less complex. The text message carries so much weight that 78 percent of residents think texting has become the new email.

BTW, It Makes Things Easy

Another way Denver residents are making communication simpler is by using abbreviations in their messages, such as "how r u" in place of "how are you." A majority (62%) admit they typically rely on this technique when texting.

Samsung Mobile's new lineup of touchscreen mobile phones make staying in touch with friends and family easier than ever with multiple messaging options included text, picture and video messaging, instant messaging, corporate and personal e-mail, as well as instant access to users' favorite social networking sites. For more information about Samsung Mobile's latest mobile phone offerings, including the new Samsung Omnia® II, a full-touch all-in-one smartphone powered by Windows Mobile^® 6.5, and the Samsung Moment^TM and Samsung Behold® II, both powered by the open and innovative Google Android^TM platform, please visit www.samsung.com/newsroom.

The local market survey, commissioned by Samsung Mobile, was conducted by Kelton Research and included 300 cell phone users in the Denver area. A second survey, commissioned by Samsung Mobile, was conducted by Kelton Research and included 1,000 U.S. residents ages 18 and over.

*All decimals are rounded to the nearest percentage point. This may result in certain numerical totals adding up to slightly more or slightly less than 100%.

1. Based upon reported shipment data from Strategy Analytics Q3 2009 U.S. Market Share Handset Shipments Report.

About Samsung Telecommunications America

Samsung Telecommunications America, LLC, (Samsung Mobile) a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungmobileusa.com.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.