Integration of TI's Industry Leading Analog and Microcontroller Technology Enables Pocket Radar to Deliver Accurate, Real-Time Speed Measurements with the Touch of a Button

SANTA ROSA, Calif.--(BUSINESS WIRE)--Pocket Radar, Inc., creator of the world's first and only palm-sized speed radar device, announced today a collaboration with Texas Instruments Incorporated (TI) in which it will leverage the technology leaders' line of analog and embedded processing solutions in its award-winning Pocket Radar device.

"Pocket Radar is an undeniably cutting-edge product that allows users to easily access a full-performance speed radar system in the palm of their hand"

Selected as a 2010 CES Innovations Design and Engineering Award Honoree in the highly competitive personal electronics category by the Consumer Electronics Association (CEA), Pocket Radar is the world's only palm-sized, full performance speed radar device. Combining break-through speed radar technology and point-and-shoot functionality, Pocket Radar provides users with extremely accurate, real-time speed measurements of moving objects with the touch of a button.

"In creating the world's most compact speed radar device, we had to completely re-assess, re-engineer and re-build nearly every aspect of traditional radar technology," said Steve Goody, Pocket Radar's CEO and cofounder. "By combining Pocket Radar's proprietary digital signal processing algorithms and state-of-the-art intelligent target acquisition techniques with TI's ability to provide customized solutions through its comprehensive portfolio of analog and processing technologies, we are able to provide users with industry leading accuracy and speed measurement in a device that is a tiny fraction of the size of traditional speed radar guns."

Utilizing a Doppler radar signal detection and processing system coupled with re-engineered microwave and antenna components, Pocket Radar is able to deliver the same powerful performance of traditional bulky radar guns, in a device compact enough to easily fit into a shirt pocket. Designed to be used by both professionals and everyday consumers in a wide range of applications, from coaches clocking baseball pitch speeds, to athletes seeking improved performance, to NASCAR® racing fans looking to enhance their viewing experience and become part of the action, Pocket Radar forges a new standard in speed radar performance.

"Pocket Radar is an undeniably cutting-edge product that allows users to easily access a full-performance speed radar system in the palm of their hand," Charles Hadsell, microcontroller marketing manager, TI. "Enabling this kind of innovative functionality is the impetus behind the TI solutions leveraged by Pocket Radar, including power and analog ICs, ultra-low power MSP430 MCUs and C2000 real-time control MCUs."

Accurate to within +/- 1 mile per hour, Pocket Radar is able to take 10,000 speed measurements using one set of AAA batteries. Its small size and easy-to-use point-and-shoot functionality means that Pocket Radar users can get right to the action, while others are still setting up and turning on their traditional, bulky radar speed guns.

"Based on our experience working in the technology sector, we knew that one of TI's many strengths is working hand-in-hand with small start-ups like Pocket Radar to foster new technologies," added Goody. "TI has exceeded our expectations as they continue to take an active interest in the development of this innovative product and demonstrate a thorough understanding of our needs as a young start-up."

Set to be on display at CES Unveiled on January 5^th, 2010 in Las Vegas, Nev. and at booth #13148 during the 2010 International Consumer Electronics Show, January 7-10, Pocket Radar will be available to consumers beginning Spring 2010. For more information on Pocket Radar, visit www.PocketRadar.com.

ABOUT POCKET RADAR, INC.

Based in Santa Rosa, Calif., Pocket Radar, Inc. designs, engineers and manufactures the world's only pocket-sized personal speed radar device that delivers accurate real-time speed measurements with the touch of a button. Utilizing a new break-through Doppler radar signal detection and processing system coupled with re-engineered microwave and antenna components that fit into a tiny planar structure the size of a credit card, Pocket Radar employs proprietary digital signal processing algorithms and state-of-the-art intelligent target acquisition techniques to provide users with industry leading accuracy and speed measurement detection across all ranges. Designed for use by coaches, players and fans alike, Pocket Radar provides full-sized performance in a palm-sized package. www.PocketRadar.com